04.01.25
Leadership Development: Investing in Yourself to Lead Others
By Shannon Full, President and CEO, The Chamber

Shannon Full, Chamber President and CEO, takes the stage at the 2025 Economic Outlook Summit. Photo courtesy of Dennis Krull with 5foot20 Design Lounge.
Leadership shows up in many forms. Sometimes, it’s bold and far-reaching, like the financial backing and strong collaboration behind Innovate28, uniting over 100 companies and demonstrating leadership across Cass and Clay counties. Other times, it’s more subtle, seen in the way individuals guide their teams or show up with dedication each day.
True leadership begins with leading yourself. To effectively guide others, we must first invest in our own growth. As Admiral William McRaven, a past Voices of Vision speaker, wisely said, “If you can’t do the little things right, you will never do the big things right. If you want to change the world, start off by making your bed.” This speaks to the power of discipline – embracing the mundane or difficult tasks that build resilience and lay the foundation for long-term success. As a community, we’ve seen a growing commitment to personal development, recognizing that leaders can only give their best when they first invest in themselves.
One of my favorite quotes comes from Vince Lombardi, a legendary coach known for his relentless pursuit of excellence, leading the Green Bay Packers to five championships in seven years. He famously said, "Leaders are made, they are not born. They are made by hard effort, which is the price which all of us must pay to achieve any goal that is worthwhile." This reminds us that leadership is not about seeking the spotlight, but about dedication, discipline and effort we bring each day. Whether in the bold visions we pursue together or the small, everyday actions that inspire those around us, true leadership is built through consistent, purposeful work.
We’ve built programs like Leadership FMWF, Women Connect, Young Professionals Network and Voices of Vision to empower emerging leaders and shape the next generation. Our commitment to leadership development spans all levels — from K-12 students to professionals in our workforce. We aim to be a trusted resource for those passionate about growing as leaders and strengthening leadership across our region, offering programs and opportunities that support individuals at every stage of their journey.
When you read the March-April edition of the Bridge magazine and attend Voices of Vision on April 17, you’ll hear powerful stories of triumph and perseverance from leaders across our region — just like Erin's journey of resilience. Their experiences, challenges and hard-earned lessons will inspire you, and we hope they ignite something meaningful in your own life.
SHARE
More Stories
Upcoming Events
Subscribe to email newsletters